Product design is the process of creating a new product to be sold by a business to its customers. A very broad concept, it is essentially the efficient and effective generation and development of ideas through a process that leads to new products. product designers conceptualize and evaluate ideas, turning them into tangible inventions and products. The product designer's role is to combine art, science, and technology to create new products that people can use. Their evolving role has been facilitated by tools digital that now allow designers to communicate, visualize, analyse.Product design has recently become a broad term inclusive of service, software, and physical product design. Industrial design is concerned with bringing artistic form and usability, usually associated with craft design and together in ergonomics order to mass-produce goods. Other aspects of product design include engineering design.
PRODUCT DESIGN PROCESS:
Process is usually completed by a group of people, i.e. industrial designers, field experts (e.g. prospective users), engineers, etc. depending upon the products involved. The process focuses on figuring out what is required, brainstorming possible ideas, creating mock prototypes, and then generating the product. product designers would still need to execute the idea, making it into an actual product and then evaluate its success by seeing if any improvements are necessary.The product design process has experienced huge leaps in evolution over the last few years with the rise and adoption of 3D printing.
The design process follows a guideline involving three main sections:
In this stage, everyone in the team begins research. They gather general and specific materials which will help to figure out how their problem might be solved. This can range from statistics, questionnaires, and articles, among many other sources.
Concept: This is where the key issue of the matter is defined. The conditions of the problem become objectives, and restraints on the situation become the parameters within which the new design .
· Ideate: The designers here brainstorm different ideas, solutions for their design problem. The ideal brainstorming session does not involve any bias or judgment, but instead builds on original ideas.
· Select: By now, the designers have narrowed down their ideas to a select few, which can be guaranteed successes and from there they can outline their plan to make the product.
· Implement: This is where the prototypes are built, the plan outlined in the previous step is realized and the product starts to become an actual object.
· Evaluate: In the last stage, the product is tested, and from there, improvements are made. Although this is the last stage, it does not mean that the process is over. The finished prototype may not work as well as hoped so new ideas need to be brainstormed.